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Maximizing Sales Potential: 20+ Fortune 5000 Meetings Within 60 Days.
100%
KPI's
20+
Meetings Booked
SaaS
USA
11-50
About
Callvu
Callvu, a mid-stage startup in the customer experience automation space, faced one of the toughest challenges in enterprise sales: getting in front of senior leaders in a market oversaturated with vendor outreach. Despite having a strong product that transforms digital CX, they needed a proven outbound engine to build credibility, generate pipeline, and secure enterprise logos. That’s when they partnered with A-Sales.
Client's Challenge.
- Breaking into a Resistant Market – Callvu’s ideal buyers (CX, Operations, Digital leaders) are notoriously hard to engage, given the flood of competing vendors.
- Enterprise-Only Targeting – The company needed to penetrate 1,000+ headcount accounts across the US and EU, where long sales cycles and strict gatekeeping are the norm.
- Slower Early Traction – As expected, the early stages required persistence and testing before the strategy began to gain significant momentum.
Solution Provided by A-Sales.
To tackle these challenges, A-Sales deployed a custom cold calling program designed for enterprise sales:
- Enterprise-First Cold Calling – Our SDRs focused exclusively on accounts with 1,000+ employees, ensuring every meeting was with a high-value target.
- Tailored Messaging by Persona – Scripts were customized for CX leaders, Operations, Digital, and Customer Success, highlighting pain points like reducing ticket volume, cutting costs, or boosting CSAT.
- Iterative Strategy & Seamless Onboarding – Callvu praised A-Sales for its smooth onboarding and dynamic adjustments, ensuring alignment with their go-to-market priorities.
- Persistence & Relentless Follow-Up – Despite the tough market, A-Sales applied consistent multi-touch sequences, eventually breaking through to decision-makers at enterprise giants.
Results.
- Meetings with Fortune 5000 Companies – Including Nokia, Tele2, and Verizon.
- Pipeline Growth Across US & EU – Establishing Callvu’s presence in highly competitive enterprise markets.
- Momentum Shift – While the early start was slower, once traction hit, A-Sales began consistently hitting KPIs and quotas.
- Stronger Brand Perception – Enterprise buyers now view Callvu as a serious contender in CX automation.
Approach and Tools.
- Breaking into enterprise takes persistence—success often comes after a slower initial ramp.
- Cold calling remains the most effective way to reach hard-to-engage enterprise buyers.
- Seamless onboarding and strategic alignment accelerate results and trust.
- Flexibility and continuous testing are critical when targeting difficult audiences.
Conclusion.
Through persistence, strategic cold calling, and enterprise-only targeting, A-Sales helped Callvu crack into Fortune 5000 accounts and build a scalable pipeline in one of the most competitive markets. The partnership continues to generate results, proving that with the right team and relentless execution, even the hardest segments can be won.
Results.
100%
KPI's
20+
Meeting Booked
NDA
Revenue Generated
